來源：環(huán)球教育網　www.ielts.com.cn 2006-3-23

一、舉實例

思維短路，舉實例！提出一個觀點，舉實例！提出一個方案，舉實例！而且者也是我們揭示一個觀點最好的方式，任何情況下，只要我們無法繼續(xù)文章，不管三七二十一，盡管舉例子！

In order to attract more customers, advertisers have adopted every possible stimulative factor in making ads, such as sound, light, colours, cartoon films and human performance. For instance, to advertise a certain food, advertisers will ask an actor or actress to sit at a table and devour the seemingly delicious food while they fime him or her.

更多句型：

To take … as an example, One example is…, Another example is…, for example

二、做比較

方法：寫完一個要點，比較與之相似的；又寫完一個要點，再比較與之相反的；

世界上沒有同樣的指紋，沒有相同的樹葉，文章亦同，只有通過比較，你才會發(fā)現(xiàn)二者的相同點（through comparison）和不同點（through contrast）。下面是一些短語：

相似的比較：

in comparison, likewise, similarly, in the same manner

相反的比較：

on the other hand, conversely, whereas, while, instead,

nevertheless, in contrast, on the contrary, compared with …, …

三、換言之

沒話說了，可以換一句話再說，讓你的文章在多一些字，或者文鄒鄒地說，是讓讀者更充分的理解你的觀點。

實際就是重復重復再重復！下面的句子實際上就三個字 I love you!

I am enthusiastic about you. That is to say, I love you.

I am wild about you. In other words, I have fallen in love with you.

或者上面我們舉過的例子：

I cannot bear it.

可以用短語表達：I cannot put up with it.

因此可以這樣說：I cannot bear it. That is to say, I cannot put up with it

or I am fed up with it.

更多短語：

in more difficult language, in simpler words, put it more simply